The comic industrys struggle for gender diversity will always be a maze. Access to this and all other statistics on 80,000 topics from. Also, while the us demographic is currently 61% white, 18% latino, % black, 5% asian, the entire comics market is 69% white, 12% latino, 10% africanamerican and 8% asian and the comic shop. However, in comic book stores, that rises to 72% male, and an older audience.
It also seems wildly suspect that supposedly the overwhelming majority of the fans for us comic book publishers reside outside of the u. I worked closely with eventbrite to develop, deploy and analyze the survey data. These differences between marvel and dc fans are super. And as backwards justification we ascribe all sorts of.
The graph shows the share of adults who are fans of dc comics in the united states as of april 2019, sorted by age. Apr200643 at last, dc gathers the entire run of batgirl adventures written by bestselling author gail simone from the retail price. At san diego comiccon, diversity in content and consumers is key. Understanding demographics allows you to better market your. Percentage of total comic book sales for marvel comics 39. According to the numbers, cosplayers are likely to be female nearly 64%, between ages 2339 60%, and fans of either animemanga 29%, comics and genrebased media 21%. Superheroes who changed race or gender hollywood reporter. The real reasons for marvel comics woes the atlantic.
Telling these stories with underrepresented demographics is a way to keep the formula fresh and maintain the notion of a comic book superhero movie as a. Comics readers almost 45% women now and how publishers stack up. Icv2 has reported from the new york comic con insider sessions it sponsored at the recent show, and specifically on kristen mclean of npd. Is the average age of comic book readers increasing. Analyzing the gender representation of 34,476 comic book. A new joker tv spot has been released revealing a new scene from the upcoming film. The majority of its publications take place within the fictional dc universe and feature numerous culturally. Overall, 55% of survey respondents cosplay at events at least once in a while, with more than 23% identifying as serious cosplayers. The business of black comic books black enterprise. Following crisis on infinite earths, comic book superstar john byrne reimagined superman for a new era in bo retail price. A brief history of racial and gender diversity in comic book movies on the left, conceptart released by marvel entertainment for its upcoming black panther film. Steven universe creator caught in the crossfire over alleged fanartist suicide attempt the simple fact is that people like things. At san diego comiccon, diversity in content and consumers. It is the publishing unit of dc entertainment, a subsidiary of warner bros.
New eventbrite survey reveals convention demographics. Analyzing the gender representation of 34,476 comic book characters. Relaunches are pretty stockintrade for comic book companies these days. The gender breakdown is 45% women, 55% men, but for the under 30 age group, which was about half the respondents, the gender split was closer to 5050.
The female thor and the female comicbook reader the atlantic. These days, there is no limit to the creativity fans have when it comes to fandoms like comic book and film. Comic book twitter lit up with a discussion of digital. Yesterday was dc comics stats, and tomorrow will be indiesmall press comics for those that dont know, this data is mined from facebooks demographic data using terms that correspond. The son of a lighthouse keeper and an atlantean queen, arthur curry is the bridge between the surface world and his tumultuous realm of the sea. The demographics of prospective comics creators seem to have also shifted in recent years. Salkowitz summarized some of the survey results with regard to demographics and spending he did a more detailed breakdown at icv2. Comics capture digital readers and grab more print fans. Everything you need to know to become a comic book writer. Comic book franchise impact on the decision to see a superhero movie by age u. Comics fans on facebook almost 45% women now and how publishers stack up torsten adair 120620 12. Because of these differences, not every comic book fan reads manga and, similarly, not every manga reader is necessarily interested in other types of comics. Comicbook companies have worked to harness the publicity and attention of the movies to capture new fans with graphic novels, merchandise.
The launch of dc comicsthe new 52 galvanized the traditional fan base for superhero comic. Get the last laugh in the batman who laughs rising. The unstoppable rise of female comic readers books the. Comic book sales fly on capes of superhero movies, tv. Dc debuts line of super hero graphic novels, merchandise. The comic book world, alonso asserts, is no longer a boys club. In terms of the top brands the average fan likes, its not surprisingly comicrelated with dark horse comics publisher of sin city, dc comics and comic book retailer midtown comics.
Other than dcs attempt at market research conducted with nielsen, the market. Dc is home to the worlds greatest super heroes, including superman, batman, wonder woman, green lantern, the flash, aquaman and more. The tv spot shows arthur fleck joaquin phoenix in the. This iron man vs hulk fan film leaves us wanting more. Brett schenker did some fancy facebook fooling and compiled a few statistics about the people who selfidentify as comic book readers. But, when it comes to the former, maybe they should be, because the japanese form of visual storytelling has a lot to offer those who dont tend to stray outside of the western canon. A man holds copies of the captain america comic book at a store in new york march 7, 2007.
Marvel or dc, comiccon now offers a window into the steady transformation of. These differences between marvel and dc fans are super strange. And comic books from marvel and dc featuring women characters are. The vast majority of comic fans i know are in their 20s and 30s. Yesterday was dc comics stats, and tomorrow will be indiesmall press comics for those that dont know, this data is mined from facebooks demographic data using terms that correspond to likes, groups, etc. Those statistics are surprisingly difficult to come bybut the ones that are. For this report, were not looking at marvel comics specifically, but also marvel studio, marvel entertainment, and more.
A comic book convention or comic con is an event with a primary focus on comic books and comic book culture, in which comic book fans gather to meet creators, experts, and each other. The highest grossing dc comic film adaptation of all time is 2018 release aquaman, which generated around 1. Exhausting a few lists online of every female comic book character, i found. At the new york comic con insider sessions powered by icv2, kristen mclean of npd bookscan broke out some demographic data, based on a 72,000person book buying. New york comic con, and comic book city con, wants to get a batwoman tattoo and write a graphic novel, and one of her canine teeth is in backwards. Heat vision exclusively broke the news that disney is developing a reboot of its 1991 actionadventure movie, which will take place six years after the. With san diego comiccon kicking off this week, were returning to see how things stand. Dc comics is one of the largest and oldest american comic book companies. Commonly, comic conventions are multiday events hosted at convention centers, hotels, or college campuses. Gail simone poses with fans at the comiccon shanghai. Comic book publishers struggle to attract new generation.
Apr200546 who comes out on top when bumblebee, a journalist, and a supervillain get in a fight. The first book was released last may, and became marvels topselling comic that month. Dc comics nielsen survey results are in, they are interesting. In july of 2014, i looked at the facebook demographics of marvel. D i would say is the stereotypical age, but that hasnt been true in quite some time, id say. Comic book publishers struggle to attract new generation of readers the comic book industry is facing challenges to create characters that are. Liking things in turn takes up a lot of mental energy. At the new york comic con insider sessions powered by icv2, kristen mclean of npd bookscan broke out some demographic data, based on a 72,000person book buying consumer panel, about who is buying graphic novels, what they are buying, and where they are buying them. The comics industry has one of the most loyal fan demographics, and printing another deadpool variant for the sake of selling it feels like theyre taking advantage of that loyalty. A brief history of racial and gender diversity in comic. Surprising new data shows comic readers are leaving.
Is the marvel fan base the worst in comics or in anime. Its up to captain marvel and birds of prey to save. The comic industrys struggle for gender diversity will. Dc debuts line of super hero graphic novels, merchandise for girls. Viewership of marvel superhero movies by age group in the.
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